Online Tourism Partner (OTP): Leading Solutions in Transition from B2B to B2C Software

Online Tourism Partner (OTP): Leading Solutions in Transition from B2B to B2C Software

Online Tourism Partner (OTP): Leading Solutions in Transition from B2B to B2C Software
26.01.2025

Online Tourism Partner (OTP): Leading Solutions in Transition from B2B to B2C Software

As the tourism sector is rapidly digitalising, it has become inevitable for businesses to offer more flexible, user-friendly solutions that focus on the needs of customers in order to be competitive. A global travel product marketplace such asPaximum has a B2B-oriented structure in the tourism sector and stands out with the innovative infrastructure it offers to its business partners. However, changing dynamics in the tourism sector make the transition to the B2C model increasingly important.

AsOnline Tourism Partner (OTP), we offer a B2C-oriented software transformation to businesses by blending Paximum's strong B2B infrastructure. Thanks to this transformation, tour operators, travel agencies and other business partners can not only offer services for the business world, but also operate on a platform where they can reach individual customers.

Importance and Advantages of Transition from B2B to B2C

B2B (Business-to-Business) systems facilitate business partners to interact and trade with each other. Paximum delivers travel products such as hotels, flights and transfers obtained from suppliers to tour operators and travel agencies through B2B sales channels. However, this system does not provide direct services to individual customers.

The transition to B2C enables these services to be offered directly to individual customers and offers many advantages:

  • Wide customer base: Businesses can increase their sales potential by reaching individual customers.
  • User-friendly experience: Individual customers can easily meet all their needs, from flight tickets to hotel bookings, on a single platform.
  • Brand awareness: B2C-oriented platforms enable brands to become more recognisable among individual customers.
  • Increased revenue: Being able to sell directly provides businesses with additional income opportunities.

B2C Software Solutions Provided by OTP

Online Tourism Partner (OTP) develops Paximum's existing B2B infrastructure with an innovative approach and transforms it into a B2C compatible software platform. This conversion can be adapted for a wide range of businesses, from travel agents to tour operators.

1. Advanced User Interface

Designed for individual customers, the platform offers services with a user-friendly interface. Customers can easily search, compare and purchase services such as airline tickets, hotel bookings, transfers and car hire.

2. Dynamic Packaging

The dynamic packaging feature in Paximum's B2B system is also implemented in OTP's B2C platform. Individual users can create holiday packages that suit their needs by combining services such as hotel and flight tickets.

3. Integrated Payment Systems

OTP provides customers with a secure and fast payment experience by offering virtual pos integration and various payment methods in B2C software.

4. SEO and Mobile Compatible Design

SEO-compatible and mobile-friendly designs for B2C platforms allow individual customers to access the platform more easily.

5. Real-Time Updates

Real-time updating of hotel and aircraft inventories provides customers with accurate and reliable information.

6. Customer Support Services

The call centre support and operational follow-up services offered by OTP for the uninterrupted execution of travel processes provide a quality experience for individual customers.

Transformation of Paximum's Strong B2B Infrastructure into B2C

Paximum is designed as a B2B system that integrates the products obtained from suppliers into sales channels. Key features of this system include automation of hotel contracts, wide inventory access and dynamic packaging. OTP offers the following innovations by adapting this powerful infrastructure to individual customers:

  • Hotel and Flight Booking: The wide range of hotel and flight options offered by Paximum is also opened to individual customers.
  • Supplier Collaborations: Paximum's strong relationships with suppliers ensure that individual customers are offered affordable and quality products.
  • Multiple Sales Channels: The products that Paximum delivers to more than 60,000 sales agencies with TourVisio integration are also offered to individual customers on OTP's B2C platform.

Advantages of B2C Platform

The B2C platform developed by OTP creates significant opportunities for business partners as well as reaching individual customers:

  • Comprehensive Product Range: All products offered in B2B (hotel, flight, transfer, car hire) are opened to individual customers.
  • Customer Satisfaction: Bookings made with accurate information and an effective customer support system increase satisfaction.
  • Operational Efficiency: The automated infrastructure of the B2C platform reduces the workload of both businesses and individual customers.

Future of Transition to B2C with OTP

Online Tourism Partner provides great benefits to both individual customers and businesses in the tourism sector by transforming Paximum's powerful B2B features into B2C platforms. The innovative solutions offered by OTP accelerate the digitalisation processes of tourism businesses and enable them to reach new customer segments.

Contact Details:

Email: info@onlinetourismpartner.com

Telephone: +44 7469 063 125

Contact us to learn more about OTP's B2C solutions and take your business to the next level.

Stay in the Know

We'd love to keep you updated as we add more features and work with more partners. Sign up below to receive our newsletter: